accounting services for saas startups

Clients who have worked with Kruze have collectively raised over $12 billion in VC funding. Startups are more successful when they can accurately budget and plan for growth. Get in touch with us today to learn more about our monthly bookkeeping options. Book a FREE consultation call with Alan and talk to a CPA who actually understands and cares for your business. The author’s experience with the companies they have worked for has been generally poor. Moss Adams collaborates with many of the most cutting-edge businesses and leaders in the globe, working with more than 3,800 experts across more than 30 locations in the West and beyond.

accounting services for saas startups

We can’t tell you how often we see this mistake when a SaaS company uses an “automated” accounting provider. When selecting an accounting firm, it is important to consider financial consolidation in order to ensure the stability and accuracy of the company’s financial situation. Financial consolidation allows for a more accurate assessment of the company’s finances and can help save money in taxes by providing a better understanding of their finances. Accessibility is an important factor to consider when selecting virtual accounting firms because it allows business owners the flexibility and convenience of managing their finances from anywhere in the world. It is also important to compare prices between different virtual accounting firms in order to find the most cost-effective solution for your business. Harvest offers a range of services to SaaS startups, including time tracking, invoicing, profit & loss calculation, project management, and platform as a service.


We work with thousands of startups, ranging from two founders in a garage to hundred-person teams. At a high level, working capital is the difference between a company recognizes and expense or revenue and when it pays/collects the cash. Bookings really only matters for companies that are signing contracts with clients and then where there is a gap between when the contract is signed and the service period delivery begins. We go into the accounting for revenue and cost of goods sold in greater detail below, and we have an entire article on the income statement here. Kruze is trusted by hundreds of companies, and we understand the unique challenges startups face. Our entry-level package gives early-stage founders the accounting expertise they need.

Deferred Revenue is when a client pays you ahead of you delivering a service. For example, if you charge a client’s credit card for a 12-month subscription, contracts – you just got 12 months of cash from that client! But you owe them the subscription, so Deferred Revenue gets added to your balance sheet as a liability. The offset to this on your balance sheet accounting services for startups is cash – so you’ll have more cash flow than your income statement would “predict.” Not a bad problem to have… Watch our deferred revenue video here. When venture capital funds are investing in your company, or you’ve attracted the interest of an M&A acquirer, they are going to conduct very in-depth due diligence, typically using their own team of experts.

When does a SaaS startup need a bookkeeping and accounting system?

Through these services, Harvest helps businesses implement best practices as they scale and grow while also providing them with the tools they need to better address the challenges of the software industry. With its user-friendly features and reliable time management tool, a Harvest is a great option for businesses seeking an affordable subscription at $12 per month or up to two projects at $24 per year. Harvest is a popular time-tracking software that is used by businesses of all sizes to accurately calculate billing for clients. Gusto is a cloud-based payroll and benefits solution for small businesses that integrates with various accounting, HR, and other business software.

The majority of states assess sales and use tax based on the location of the product being utilized. Therefore, making location as one of the most important factors in calculating a sales tax rate is the location of a sale. For sales that take place over the counter, the address of the business is used to determine the rate. Check out our blog for more details on each of these accounting software programs to help you figure out which one will work best for your business. Whether you’re in the startup stage, the growth stage, or somewhere in between, we’re in the business of answering the specific needs of Startups and SaaS companies like yours. Revenue is the total amount of income generated by a business’s primary operations—typically the sales of goods or services—and represents the business’s total earnings or profit.


We’ve put together the ultimate finance and HR due diligence checklist for startups. For example, if a business receives a large payment from a customer at the end of the year, it may appear that it is doing well financially, even if it had a poor year overall. Determining when and how to recognize revenue can be challenging, especially when dealing with multi-year contracts and different billing cycles. Create a free account to grow your business with tailored insights and explore small business products.

Deferred revenue is even more complicated since it’s not as easy of a financial figure to understand. At its most basic level, if your clients are paying ahead of time for services, your company will put a deferred revenue liability onto the balance sheet. And as you deliver this service and recognized revenue, the deferred revenue liability decreases. Our Software as a Service companies tend to carefully track their MRR and ARR. However, along with deferred revenue, MRR and ARR calculation and revenue recognition is the most difficult part of providing SaaS accounting services.

It also allows for easy communication between the development and operations teams, reducing the need for expensive human resources or office space. Furthermore, the data repository offered by virtual accounting firms helps business owners identify trends and make informed decisions about their finances. QuickBooks is an industry-standard accounting software that is widely used by accountants and CPAs that serve SaaS companies. SaaS companies should also pick an accounting software that can be picked up by any bookkeeper/accountant – i.e. one that is highly used.

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